Sustainability Platform E-Commerce & retail
MINT CARE
From concept to MVP: engineering a platform for circular fashion.
Mint Care helps people take better care of their clothes and keep them out of waste, with services and inspiration for retailers, partners and consumers. Valens built the platform's MVP; afterwards, the company was acquired by the H&M Group.
The problem
Retailers, partners and consumers needed a scalable way to adopt more sustainable fashion care practices.
Our delivery
End-to-end platform for retailers, partners, and consumers.
How we worked
Project context
Mint Care is a fashion care startup initiative connected to the H&M Group. Its mission is to help everyone take better care of their fashion and prevent it from going to waste, through services and inspiration.
Delivery scope
End-to-end frontend and backend engineering, covering the development, integration, testing and delivery of a fully functional Minimum Viable Product (MVP).
How we built it
One product serves three audiences, retailers, partners and consumers, each with its own route to more sustainable fashion care.
Impact
After MVP development, Mint Care was acquired by the H&M Group. The platform supports scalable sustainability services and the move towards circular fashion models.
- One platform
- Connecting the circular fashion ecosystem
- Circular fashion
- Supporting sustainable clothing care
- Startup to acquisition
- Product journey culminating in H&M Group acquisition
Project visuals
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